News Post Writing Guide 1 | 4 Types of News Content That Turn Supporters into Fans
Updated: September 8, 2026
Making supporters my fans
How to write new news for storytelling
What should I write for the news on days when there is no event? You can't hang a gift every time, and it feels like you've already said everything you have to say in the story. But I still have questions for my supporters. I want to know how the product is being made, how can I use the rewards, and what other people are curious about. Answering these questions is the news that gives you something to read right away.
It's okay if you don't emphasize that we should participate in the funding right away. Supporters who hesitate to fund products that are not yet complete need a basis to judge that "this maker can trust and fund it." At this time, news of the process of making, achievement, meticulous reward guidance, and new news with FAQs will create trust one after another. In this article, I will introduce four new news content that supporters will want to keep reading without an event and examples of real makers.
You'll find out when you read this
- How to Find New News Materials
- Why do you have to include a failed story when writing a making story
- What should be included in the new news about the achievement rate
- Example of writing new news from a real success maker
Wadiz News, Why Is It Important
Project Exclusive Notice Bulletin
The news is a notice board dedicated to the project that only the maker can use. Posting new news sends a notification to supporters who are interested in this project, and makers who have succeeded in funding mainly communicated with supporters on the following five topics. The news has two main roles.
- Storytelling content that provides a basis for supporters to choose products that are not yet complete or that have a long delivery period
- Events that induce immediate action, such as notification application, experience group application, and early bird reward guidance
|
Topic
|
Details
|
| Share Brand Philosophy and Maker Story | Why did you make this product, the maker's values, vision, etc |
| Rewards and production-related stories | Development process, production process, packaging process, making story, etc |
| Announcement of the progress of the project |
Opening scheduled, main funding opening, achieving goals, and announcing the imminent deadline, etc |
| FAQ | A collection of answers to questions that supporters may be curious about or frequently asked |
| Shipping and Refund Notice | Important notices such as shipping schedule, delivery delay guidance, additional production, etc |
| Recruitment of event and experience groups | Notification application event, support signature event, recruitment announcement of experience group, etc |
The four storytelling contents we will look at in this article are contents that let you know why you made this product, what you changed and completed, and which rewards fit you, and communicate with supporters and exchange trust.
| type | a good moment to use | main target | a question to answer | How to wrap it up |
| Making Story | Scheduled to open/middle of funding | Notification application, steam, and whole | Why did you make it and what did you improve? | Next episode preview/opinion question |
| Rewards Guide | When options are complex, before closing | Application for notification and steam | Which composition is right for me? | Guide to configuration selection and participation |
| news of accomplishment | When you achieve your goals or pledges | Participation in total funding | What will change with this achievement? | Next plan and audit |
| FAQ | When the same inquiry is repeated | Interest supporters/participants | What should I check before I join? | Check participation and order contents |
Why You Build Trust Over 4 Weeks of Funding
The Wadiz funding period is about four weeks long. That's how much supporters can think about it and decide to participate. Depending on how authentic the maker shares his or her story and introduces the project, supporters decide on funding, and sometimes do not participate or cancel it. When you are someone you want to support, when you believe this brand will give you enough value, you decide to participate despite the long funding and delivery period when the product or service is attractive or useful.
Take advantage of step-by-step news
- Scheduled to open: Notification application, experience team, and support signature event announcement
- During this funding: Sharing interim results, adding and revising rewards
- After: Shipment schedule/delay guidance, review request, next project notice
Rather than writing too hard, I recommend using the new news as a diary that shares the story of the process and a notice board that needs to be notified immediately to the supporters.
① Making Story: Show us a changed process rather than a successful result
The making story is not just a production journal. What the supporter is curious about is more "how did the product get better through the process" than "what did you do today?" If you only show a perfectly successful story at this time, it might look like an advertisement. Rather, it is better to write a flow that discovers problems, shares honestly the failures that the maker has experienced, and explains how this trial and error has positively affected the project.
Write it down in the next order
| Question | Answer |
| How did you make it at first? | The first idea was... - |
| What kind of problems did you find? | Please write down the inconvenience you have seen in the test or user response |
| What did you change? | Please tell me what you actually changed, such as the material, size, angle, and composition |
| So what's good for supporters? | Please explain the results that will be improved in an easy way for supporters to understand |
| What story will you tell me next? | Forewarning the next round or asking for supporters' opinions. |
Configuration Examples
Subject: Why the handle angle was changed 7 times
The handle of the first prototype I made was at a right angle.
I was fine, but a co-worker with small hands squeezed the product and said, "My wrist is bent." From that day on, we have re-created seven prototypes by changing the angle by 5 degrees. As a result of using it by several people, the wrist burden was the least at 12 degrees. It took three more weeks to rebuild the mold, but thanks to this, we have a handle that even small hands can hold comfortably.
In the next news, I will tell you why I changed the handle material twice.
At the end, if you give a slight preview of the next story, it is easy to divide one development process into several news. If you need an opinion, you can end up with a question that supporters can answer freely, such as "Which color do you like more?"
However, quality or safety issues that are still unresolved should not be treated like interesting stories. If it's an important issue that affects supporters, please guide me with the current situation and the solution plan accurately.
② Rewards guide: Help me choose without repeating the spec
Reward guidance is the type that the maker uses the most! At this time, it is easy to repeat the product description of the story as it is, so please remember that what supporters need is not more information, but rather the criteria for choosing the right composition for me.
In particular, if you have more than three rewards or if the difference in options is complicated, it is good to include the following.
- Who do you think each reward fits you well
- How are components and quantities different
- What should I choose between a single set and a set
- Is there anything you need to prepare for the first time
- What are the incompatible products or precautions for use
You can start like this
Title: Basic and full set, which composition would fit me?
If you already have the related products, the basic type is enough. If you want to use it for the first time or prepare the components you need at once, a full set is a better fit. The biggest difference between the two rewards is the inclusion of ○○. Compare configurations and recommendations below.
If you have more than three things to compare, you can use the table.
| a comparison standard | Basic type | a full set |
| Subject to recommendation | Anyone who already has relevant components | The first person to start |
| Inclusion Configuration | Main product, ○○ | Original product, ○○, △△ |
| I recommend it to someone like this | Who wants to buy only what they need | Who wants to prepare at once |
If you have a picture or a GIF, please show me the actual size and the scene you use rather than the picture of the components lined up. It's easier to choose when supporters can put the product in their daily lives. If you are missing from the story that is important enough to explain repeatedly in the new news, please also supplement the story.
③ Achievement News: Please let me know if there is anything different than the achievement rate
Achieving goals, exceeding 1,000% and entering the real-time rankings can signal that the project is being chosen by many people. However, the news, which ended only with numbers and thanks, is not enough to make supporters pay yet to pay.
Please include the following four things in the achievement news.
- what you achieved
- Who made it possible
- What's made possible by this achievement
- What supporters who have already participated need to check or plan for the future
Example of creation
Title: 1,000% achieved. We've confirmed the benefits we promised
The project achieved 1,000% this morning. Thanks to the supporters who joined us, we are able to provide the promised ○○ to all subjects. You don't have to apply separately. Please check the application target and provision schedule below. We are also checking the current production schedule and cost of what we can add if we achieve our next goal. As soon as it's confirmed, I'll give you the first news.
You can design the event together! Take a look at the four new events that can be linked to the achievement rate news.
④ FAQ: Please answer first before supporters ask
FAQs are a notice to reduce inquiries and content to ease the anxiety of supporters. When you communicate with supporters, you will see repeated questions in comments and inquiries, such as delivery date, size, option change, usage, and payment method. I'm using this to share it as new news.
Order of making FAQs
- I gather repeated questions from recent comments and inquiries.
- Similar questions are combined into one.
- Let's distinguish between pre-participation questions and post-participation questions.
- In the first line of your answer, write the conclusion, "It's possible, it's difficult, it's until the ○ day."
- If the information can be changed, indicate the confirmation base date.
Example of creation
Title: [FAQ] 5 most frequently asked delivery/option questions
Q. Can I change the options?
A. You can change it by ○Month ○. Please check the change method in order of ○○ → ○○.
Q. Can I get multiple rewards at once?
A. If the shipping schedule for each reward is the same, we can get it together. Configurations with different schedules are sent separately.
Q. When is the expected shipping date?
A. Currently, the estimated shipping date is ○Month ○th. If the schedule changes, I'll be the first to inform you of the news.
It's better to place the questions in the order that the supporters ask a lot, not the order that the maker wants to explain. Write your conclusion first in the first sentence of your answer, and explain the conditions or exceptions after that. If you send questions before participation, such as composition and usage conditions, to supporters who apply for notification and steam, and to supporters who participate in funding, you can send questions after participation, such as option change and delivery, the relevance of the content increases.
If you're thinking about how to write the new news title?
Top 5 examples of good news
As with the story, the title that stimulates curiosity is important. I looked at how to write a title that captivates supporters based on examples of news that actually responded well.
| type | Actual new news title | Comments |
| Making Story | Over 1,700 people applied for notification! Which cat do you like more? | 55 |
| Making Story | 📸 Revealed before/after the change of the representative for 6 months of photo certification ｜ 📈 | 28 |
| FAQ | [FAQ] Let's summarize the five questions we heard the most! | 25 |
| FAQ | [FAQ] Today, 2 places! I put them in. Part 3 | 24 |
| attainment rate | Best 1st place in real time. Thank you so much | 14 |
- Specific number + reason: Why the handle angle was changed 7 times
- Period + Before and After Change: Here's Three Things That Changed Over 6 Months
- Number of questions + one round: [FAQ] 5 questions you got the most
- Episode + Direct Verification: I tried it myself, test part 3
- Achievement + new change: 1,000% achieved, now ○○ possible
- Optional question: Which of the two colors do you like better?
If you are at a loss for new news to write today, choose the question that supporters asked the most. If you're thinking about choosing, you can answer with reward guidance, if you need a reason to believe in the product, with a making story, and if you have repeated questions, you can answer with FAQs.
Check out the new news calendar for each funding section to find out what types to deploy for each project section.
What if you're not a maker yet? Making My Project
Frequently Asked Questions
Q. I wrote it all in the story, but there's nothing else to use for the news.
A. The story is a place that shows the finished results, and the new news is a place that shows the process. The prototype photo, the failed attempt, the reason for choosing the material, and the reason for the repackaging are hard to put in the story, but they become making story materials. Rather than looking for new material, look at how many pieces you can break into already existing stories.
Q. What type of coupon or gift presentation should I use?
A. If there is a condition to receive it, use the event as a reward guide. It's an event if there's a condition like "Gift if you pay more than 60,000 won." If you are giving a coupon to everyone without any conditions, write it as a reward guide, and put it in the title until when it can be used.
Q. How do I organize reviews or before and after comparison content?
A. It's good to reintroduce the reviews left by the experience team with new news. It's more persuasive than the maker's own bragging. Please don't let the personal information of the supporter be revealed at this time. For the before-and-after comparison, if the period is specified (such as for six months), as in the case of Chapter 4, the reliability increases.
Q. Does this type include shipping instructions?
A. We have a separate type of reward shipping. It is the third-largest type used by 5,051 projects. However, the delivery time is fixed, so the arrangement of each section is more important. 👉 New news calendar by funding segment
Q. Why should I use content-type news when there are fewer comments?
A. The type that creates reactions and the type that builds trust are different. Events create comments, and content removes hesitation just before payment. The low number of comments doesn't mean it doesn't work. You can see how much the new news sends back supporters to the project in the incoming and switching data of the new news notifications.
New/Event Precautions
If you misuse your supporters' personal information, you may be subject to administrative action under the Personal Information Protection Act
If supporters' personal information is exposed/leaked online, they will be subject to administrative penalties such as fines or fines.
Personal information must be protected to prevent damage that may occur to the maker as well as danger that may occur to the supporters.
1) Supporters' personal information cannot be used for any purpose other than the agreed purpose of use.
- Please be careful not to write personal information in public spaces such as detailed pages/comments.
- I can't send promotional messages after keeping the supporter's personal information. It is impossible to send advertising information without the explicit consent of the parties.
- You shouldn't contact supporters who left negative reviews by collecting their personal information separately. If this article contains excessive slander/cursions, please contact our customer center at info@wadiz.kr .
- Don't upload store-related information or post promotional posts on other sales channels in the new news of Funding and Producers.
2) Please use the Wadiz form for the experience group application. Shortcut the Application Form
- When you receive an application for the experience group through the news, please be extra careful because you receive personal information such as the supporter's mobile phone number and address.
- If you send an advertising text or email through the contact information of the supporter collected from the application, you can be held legally responsible, so you should never proceed.
- Please proceed like this when you receive the application form for the experience group.
① Please use the collected information only for the purpose of sending the experience group products.
② Please use the application form provided by Wadiz.
③ Please complete the shipment of the Experience Team's products or destroy all information collected in the application form when the project is completed.
3) The phone number of the supporter is provided as a security number.
- If the maker studio checks the supporter's mobile phone number, it will be provided as a safe number.
- As for the safe number, it is difficult to send a mobile voucher such as Gifticon, so please avoid events with mobile voucher as a prize.
- If the event is already in progress or planned, please proceed like this.
① Please guide us below when announcing the winners through the news.
· Please mask the winner's information so that only the supporter himself can identify it.
· Please guide the winning supporter to deliver the mobile phone number to the maker through the 'Ask the Maker' function.
· You can check 'Ask the Maker' on Supporters' [My Wadiz] - [Funding/Freedomer] - [Details].
· Please make sure to fill out the information on consent to collecting personal information. → If you agree to collecting personal information for the event, please send me your supporter's mobile number. We will destroy your personal information immediately after sending prizes and handling complaints
② Please receive your mobile number through 'Contact the Maker'.
· The message from the supporter can be found in the maker's [My Wadiz] - [Supporter Inquiry].
· When the supporter delivered the mobile number, please tell me again about the consent to collect and use personal information.
③ Please destroy all the personal information collected at the expiration of the mobile voucher.