News Post Writing Guide 2 | 4 Types of News Events That Will Quickly Boost Sales
Updated: September 8, 2026
What types of news events are driving sales and
how to write them
Application for notification, experience group, 72 hours, support signature. Even if they all look good, if they put everything in the news, the supporters are hesitant about what to do first.
Rather than asking, "Please apply for notification, sign support, and leave a comment," choose one action you want from this event first. The events you can utilize depend on whether you are gathering notification applicants, creating a basis for trusting the product, attracting early participation in the opening, or informing the project outside.
The effect of the event is definitely there! Of the 20,000 projects that gathered more than 100 notification applications, 53% of the projects that wrote new news for limited-time events succeeded in funding more than 10 million won. On the other hand, only 18% of the projects that did not write new news achieved more than 10 million won. Events that are well used in the right place will increase sales like this.
You'll find out when you read this
- Criteria for choosing events for my project now
- Why notification applicants may not lead to payment
- Differences in performance identified by experience group and limited-time event
- Configuration frequently used in actual event titles
What kind of event should we do? Let's see
What do I need now
If you choose the purpose before the event's name, it will be easier to choose. Find out below what your current project lacks the most.
| I'm thinking about it now | Pick event | benefit conditions |
|---|---|---|
| I can't get any notification requests | Notification Application Event | Apply for notification + participate in funding |
| I'd like to gather a review to increase my trust | Experience Group Event | Writing a review |
| The first day of opening is quiet | a 72-hour event | Payment completed within the period |
| I want to spread it out | Support signature event | Supporting signature + supporting comments |
It's okay to hold several events. However, don't ask for multiple actions at once, but divide the news and issue it. The following four things should be visible at a glance in the event guide.
Who, how long, what do you do, what do you benefit from
The participation process is reduced to two or three levels, and it becomes easier for supporters to judge how to participate if you tell them how long it takes to participate, such as "anyone can participate in one minute."
① Notification Application Event: Design 'Apply' to the next action
Supporters who applied for notification will be notified on the day the project opens. In addition, if a large number of notification applicants gather, there is an opportunity to be exposed to the 'Notification Application TOP 20' collection. Therefore, the notification application event is the most basic event to increase the number of applicants for notification during the scheduled opening period and to connect them to participation on the first day of this funding. The key is to make it as simple as possible to participate and to clearly guide the benefits.
Event Design Core Structures
|
Create item
|
Write it down like this
|
| Event Period | It guides you from the scheduled start date of opening to the end date of this funding, or the desired period. |
| How to Participate | ① Apply for notification on Wadiz → ② Participate in reward funding after opening this funding → ③ (Optional) Authenticate participation through comments and surveys |
| Event Benefits | Let's guide the number of winners and benefits to be provided, such as free gifts, additional rewards, and coupons. |
| the announcement of the winners | It will guide you on the presentation date and how to present (news, etc.). |
| Send a gift | Let me know if you send it with a reward or separately. |
Operational TIP
- The method of participation is as simple as possible in 2 to 3 steps.
- You can increase the participation rate by guiding that it is easy to participate, such as "Anyone can participate in 1 minute."
- If possible, providing benefits to supporters who have completed both 'Notification Application + Participation in Funding' will help you with the actual transition of payments.
Recommendations
- In principle, the event should be participated once per person.
- Winners will be announced through new news and can proceed with individual guidance.
- If the project is canceled or not terminated, the event may also be canceled.
- We are not responsible for any disadvantages caused by incorrect personal information input.
② Support signature event
The support signature event is an event that raises the expectation of the project and links it to participation in the main funding by collecting comments and messages of support for the project.
Event Design Core Structures
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Create item
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Write it down like this
|
| Event Period | Let me guide you on how long you will receive the support signature. |
| How to Participate | ① Signing support for the project → ② (Optional) Leave a supportive comment → ③ (Optional) Participate in this funding |
| Event Benefits | We will guide you through raffle prizes, additional rewards, discount coupons, and the number of winners. |
| the announcement of the winners | It will guide you on the presentation date and how to present it. |
| Send a gift | It will guide you when and how it will be shipped. |
Operational TIP
- If you show examples of supportive comments together, the participation rate will increase.
- Distinguishing the benefits of those who signed support and those who participated in funding will help you convert payments.
- Good supportive comments can increase your credibility by reintroducing them in new news or stories.
Recommendations
- In principle, the event should be participated once per person.
- Repeated comments with the same content may not be recognized as participation.
- Winners will be announced through new news.
- If the project is canceled, the event will also end.
③ Experience Group Event
The experience group event is an event that recruits supporters to experience the product first and secures actual reviews at the same time as the funding is opened. Late-stage content is effective in increasing project reliability.
The project that recruited the experience group over the past year attracted more comments from the community and was twice as likely to succeed in funding more than 10 million won compared to the project that did not conduct the experience group.
| Sortation | Number of projects | Community review (median) | more than 10 million won |
| Recruitment of Experience Group O | 4,445 | 40 cases | 41.3% |
| Recruitment of Experience Group X | 15,706 | 2 cases | 22.0% |
Event Design Core Structures
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Create item
|
Write it down like this
|
| recruitment period | We will guide you on the start and end dates of the experience group recruitment. |
| How to Participate | ① Apply for the experience group → ② Select and experience the product → ③ Write a review on the community |
| the number of people recruited | It guides you on the number of recruits and the selection method (drawing or screening). |
| Experience Rewards | It guides you through the products you provide, the delivery schedule, and so on. |
| Writing a review | It guides you on the deadline for writing reviews and whether to include photos and videos. |
Operational TIP
- The application should include your name, contact number, address, Wadiz nickname, and consent to collect and use personal information.
- It is good to use it as a project review only when you inform the community to write a review, not a new news.
- Be careful not to expose your personal information when announcing the selection.
Recommendations
- Experience products are offered for experience, not for sale.
- If you don't write it within the review deadline, you may be restricted from providing benefits.
- Let's register photos or videos together when writing reviews.
- The results of the selection will be announced through new news.
④ a 72-hour event
The 72-hour event is an event that increases initial participation and sales by providing special benefits only for 72 hours after the project is opened. It is the most effective event for creating the atmosphere at the beginning of the project.
Projects that have held limited-time events over the past year compared to projects that have not held eventsThe probability of successful funding of more than 10 million won was three times higher. The median fundraising amount was also about eight times higher, showing a strong effect of the event.
| Sortation | Number of projects | more than 10 million won | Amount raised (median) |
| Time-limited event O | 4,618 | 53% | 11.14 million won |
| Limited Time Event X | 15,540 | 18% | 1.48 million won |
Event Design Core Structures
|
Create item
|
Write it down like this
|
| Event Period | It guides you to 72 hours after the project opens or a specific end date. |
| How to Participate | ① Participate in reward funding within the event period |
| Event Benefits | We will guide you with limited-time benefits such as early bird discounts, additional components, and limited goods. |
| Subject to application | We will guide you on the application conditions, such as the first-come, first-served number of people and specific rewards. |
| End of Event | It will guide you on the end time and the benefits that will be applied afterwards. |
Operational TIP
- It accurately guides you to the date and time of the end.
- You can raise awareness by using the same event name in the story, reward name, and news.
- You can increase the participation rate by reminding with new news a day before the end and just before the end. If you want to raise your initial payment further, please also refer to the booster coupon utilization guide.
Recommendations
- Event benefits are only available to supporters who have completed payment within the event period.
- General benefits will be applied after the event ends.
- If it's a first-come, first-served event, it can be terminated early.
- If the project is canceled, the event will also end.
The title is not about the name of the event
Write down the benefits of supporters clearly
The title of the event should be clear rather than fancy. Supporters react faster when they can determine what action they should do and what they can receive just by reading the title. Below is the number of new news titles and comments written by actual makers.
| Event | Actual new news title | Comments |
| Application for notification | [Notification Application Event] "AI Monetization Design" for free | 187 |
| Application for notification | [Event] Apply for Duel bag notification and one more 💛 | 153 |
| an experience group | [Experience team EVENT💚] Apply for notification and get cream from your calves | 133 |
| an experience group | 🫒Romaximo Experience Group Recruitment for the first time only for 10 people | 116 |
| 72 hours | [The event to participate in funding within 72 hours] Paper material protection film will be presented 💝 | 72 |
| Support signature | 📢Apply for open notification + 100% support signature winning event | 168 |
The comments are a sign that supporters reacted. However, just because there are many comments, it cannot be said that the participation in funding has increased, so please use it only as a reference when creating a title. You can find three things in common in the title above.
Tell me what kind of event it is first.
[Notification Application Event] [Recruitment of Experience Team] We reveal our personalities in front of the title.Write down specifically what you can receive.
It shows real benefits like 'calf cream' and 'paper texture protective film'.Tell me the number of people and the conditions for winning.
It tells you the conditions necessary to determine whether to participate or not, such as "limited to 10 people" and "100% won".
So I can make the title in the following structure.
[Event type] + action to be done + benefits to be received + number of people or deadline
If you want to write new news with a maker and brand story, not an event Storytelling to Create Trust Four New Types of NewsPlease refer to the .
What if you're not a maker yet? Making My Project
New/Event Precautions
If you misuse your supporters' personal information, you may be subject to administrative action under the Personal Information Protection Act
If supporters' personal information is exposed/leaked online, they will be subject to administrative penalties such as fines or fines.
Personal information must be protected to prevent damage that may occur to the maker as well as danger that may occur to the supporters.
1) Supporters' personal information cannot be used for any purpose other than the agreed purpose of use.
- Please be careful not to write personal information in public spaces such as detailed pages/comments.
- I can't send promotional messages after keeping the supporter's personal information. It is impossible to send advertising information without the explicit consent of the parties.
- You shouldn't contact supporters who left negative reviews by collecting their personal information separately. If this article contains excessive slander/cursions, please contact our customer center at info@wadiz.kr .
- Don't upload store-related information or post promotional posts on other sales channels in the new news of Funding and Producers.
2) Please use the Wadiz form for the experience group application. Shortcut the Application Form
- When you receive an application for the experience group through the news, please be extra careful because you receive personal information such as the supporter's mobile phone number and address.
- If you send an advertising text or email through the contact information of the supporter collected from the application, you can be held legally responsible, so you should never proceed.
- Please proceed like this when you receive the application form for the experience group.
① Please use the collected information only for the purpose of sending the experience group products.
② Please use the application form provided by Wadiz.
③ Please complete the shipment of the Experience Team's products or destroy all information collected in the application form when the project is completed.
3) The phone number of the supporter is provided as a security number.
- If the maker studio checks the supporter's mobile phone number, it will be provided as a safe number.
- As for the safe number, it is difficult to send a mobile voucher such as Gifticon, so please avoid events with mobile voucher as a prize.
- If the event is already in progress or planned, please proceed like this.
① Please guide us below when announcing the winners through the news.
· Please mask the winner's information so that only the supporter himself can identify it.
· Please guide the winning supporter to deliver the mobile phone number to the maker through the 'Ask the Maker' function.
· You can check 'Ask the Maker' on Supporters' [My Wadiz] - [Funding/Freedomer] - [Details].
· Please make sure to fill out the information on consent to collecting personal information. → If you agree to collecting personal information for the event, please send me your supporter's mobile number. We will destroy your personal information immediately after sending prizes and handling complaints
② Please receive your mobile number through 'Contact the Maker'.
· The message from the supporter can be found in the maker's [My Wadiz] - [Supporter Inquiry].
· When the supporter delivered the mobile number, please tell me again about the consent to collect and use personal information.
③ Please destroy all the personal information collected at the expiration of the mobile voucher.
Frequently Asked Questions
Q. Can I do a notification application event and a support signature event together?
A. It's possible. However, if you ask for multiple actions at once, it can be difficult to participate. It simplifies the flow like 'Apply for notification after signing support' and clearly guides the benefits of each step.
Q. Do event products have to be expensive?
A. No, it's not. If the purpose is to participate a lot, it is appropriate to provide small products to several people, and if the purpose is to switch purchases, it is appropriate to provide products related to rewards to a small number of people.
Q. Will the number of notification requests increase if I post new news?
A. It depends on the new news content, project attractiveness, event benefits, and the size of existing interest. We focus on the types that work by comparing the daily average notification application before and after the new news is issued with the inflow channel.
Q. I did a notification event, but it doesn't lead to payment.
Check the terms of the benefits first. Events that can benefit by simply applying for notification do not require participation in funding. If the purpose is to connect the payment, please set the terms of benefits as 'notification application + participation in funding'. On the day of the opening, we can organize a limited-time event separately to tell you why you need to participate now.
Q. Does Wadiz provide the application form for the experience group?
No, you have to make it yourself. Use Google form or Naver form, but set the result view to 'turn off' at Google and 'private' at Naver so that applicants cannot see personal information.
The collection items and presentation procedures are summarized in the experience group operation guide.
Q. I don't have much budget to spend on event products.
If the goal is to increase new participation, consider how to offer small products to multiple people. It is information that determines participation not only the price of the product, but also how many people can receive it and what the winning conditions are.
In actual title cases, there were cases where the number of people or probabilities were revealed, such as 'limited to 10 people' and '100% winning'.
Q. How do I check the effectiveness of the event?
Please check the same indicators as the purpose set at the start of the event.
- Notification Application Event: Increasing number of notification applications
- 72-hour event: Early opening payments
- Experience Group Event: Number of community reviews
- Support signature event: number of support signatures
The number of comments shows a response, but it's a different indicator of payment performance. The inflow and conversion of supporters who received new news notifications can be found in the new news notification inflow and conversion data.