PIYEON continues to pursue new attempts at Hanbok bags, moving beyond the concept of wearing to carrying.
We started with the question, "Why don't we have our own luxury bags that shine on special days like weddings, holidays, gatherings, and meetings, featuring our country's traditions?" and created the vegan leather jeogori-collar Hanji tote bag that embodies the aesthetics of Hanbok.

The Vegan Leather Jeogori Collar Hanji Tote Bag is a work centered on expressing the beauty and elegance of tradition with a 'modern design sensibility' [traditional elements] and 'responsibility for the next generation' [environment].

The Vegan Leather Jeogori Collar Hanji Tote Bag, which beautifully expresses Korean traditional beauty and modern aesthetics,

is designed for convenience so that it is suitable for everyday use thanks to the use of vegan leather, not just for special occasions.

We have achieved this.

It captures the uniqueness of the hanbok jeogori, which features asymmetry and diagonal lines.
We put a lot of effort into naturally incorporating the collar and dongjeong lines, which represent the essence of hanbok from the front view.

To express the diagonal lines, which could otherwise appear sharp or rigid, as softly and gently as possible, we revised the design multiple times and achieved a result we are quite satisfied with.

With a promise of quality and pride in sophistication, we attached a charm featuring the PIYEON logo.

For the inner lining of the bag, we chose 'yangdan,' a fabric actually used in high-quality hanbok.

We selected the yangdan that best matches the hanji leather tote bag and crafted the lining to achieve the perfect harmony with the collar design and soft leather.

Because the leather is made from hanji, the unique patterns of hanji are preserved as they are.

Every tote bag is made with its own unique pattern.

Every year, countless animals are slaughtered in inhumane ways to create the fashion accessories we use.

Additionally, the issues of water pollution, land degradation, and carbon dioxide emissions caused by raising these livestock are not just problems for the animals, but also serious risks for us humans who must walk the earth, breathe the air, and drink the water.

These are becoming serious dangers.

PIYEON is a brand that reinterprets the lines and details of hanbok into modern bags.

We aim to continue hanbok not as clothing worn only on special occasions, but as a design you can keep by your side every day.
Tradition in a modern language—PIYEON does not simply apply traditional patterns or directly reproduce hanbok.
The lines and dongjeong details of the hanbok jeogori, the texture of hanji, the beauty of yangdan—we seek the essential beauty of Korean traditional culture and blend it into a modern lifestyle.

Rather than preserving tradition, continuing it in today's way is the design philosophy of PIYEON. From a small beginning to over 10,000% cumulative Funding, PIYEON's start was not big. Instead of following popular trends, we chose the challenging path of Korean beauty. However, our reinterpretation of tradition resonated with many supporters.

Through various projects such as Baerae Bag, Canvas Bag, Dongjeong Card Wallet, Jeogori Tote Bag, Hanji Jeogori Collar Tote Bag, we have achieved a cumulative Funding achievement rate of over 10,000%, creating PIYEON's unique brand story.
Growing into a brand that embodies Korea, PIYEON's products are now reaching more customers beyond online Funding. Successful projects on Wadiz and Tumblbug, entry into the Co-Growth Mall, selection for Incheon Airport's policy duty-free shop, and encounters with domestic and international customers—the humble beginnings of our brand are now growing into a brand that introduces the beauty of Korea.

And now, we are still asking the same question: "How can tradition become today?" PIYEON will continue to carry on the lines of Hanbok and the beauty of Korea with modern design. Tradition in today's language. PIYEON Inspired by Hanbok.

Why Wadiz?

We have strived to capture the value of tradition. Not just a simple purchase,For those who recognize value, we wanted to deliver it to you.

With the discerning eye of Wadiz supporters who see not only smart consumption but also the meaning behind products, the efforts we have put in will not be in vain. We ask for your great support. Thank you.

Shipping Information

• Basic shipping is free.
• For islands and mountainous areas, an additional courier fee of 6,000 KRW will be charged, and we will provide individual guidance after the project ends.