It is the same amount of hair.

Which one
looks moreluxuriousto you?

Truly elegant hairstyleis
decided here.

Voluminousand full-bodiedcurls
Moisturizedand well-groomedcurls

Droopy permed hairbecause of
Have you ever felt down because of droopy permed hair?

FrizzyCurly hair,

Hair that quickly loses its style after using a straightener,
Limp hairBecause of

Have you ever felt unnecessarily shabby?

Instead of a root perm,
Just try applying this once.

Without any greasiness,
ReallyRefreshing hair lotionwith

In just 10 seconds,

Achieve at home

Hannam-dong actress's
Moist and soft wave curls

At a gathering with friends,

"Did you get a new perm? It looks pretty~"
"Which salon do you go to?"

Such compliments
You will hear them.

These are actual review photos from the 2nd encore Funding supporters.

Not curling essence,
Not curl cream,

Just hair lotion, was applied, that's all.

Without clumping,
Fresh/clean/lightly,

Bouncy and elastic,
Curling UP!

"Even though I didn't use hairspray,

such neat hairstyling is possible."

Video and photo source: Naver blogger Minjeonghada

"After applying hair lotion,
the curls came out even prettier than usual!"

Video and photo source: Naver blogger Hyunjen

"Morning Styled with a hair straightener in the morning,
Evening Until I tie my hair up in the evening,
The natural curls stay beautifully intact.

Video and photo sources: Naver bloggers Jju and Kecho.

Not only on Wadiz,
But also on Smart Store*, Coupang*, Zigzag*, etc.
On other channels as well,

Steadily accumulating,Genuine reviews.

Before vs. after applying hair lotion

Before vs. after applying hair lotion

Morning after using Airwrap and applying hair lotion vs. evening

Side without hair lotion vs. side with hair lotion after using a hair straightener

These are unedited photos, but individual results may vary.

Anean Hair Lotionwas
created like this!

Hello,
I am Seven years with naturally curly hair without a straightener, magic straight, or perm. I am Minji Kang, the CEO of Anean, who has maintained this.

This is my naturally curly hair, untouched by straighteners, magic straight, or perms.

As someone born with curly hair, I had regular magic straight perms for over 20 years.
Because magic straight was the only way to manage my frizzy curls.

Then one day in 2019, I decided to stop getting magic straight, and two years later!

Amazingly, it was as ifI had naturally curly hair that looked like a wavy perm. That's what I ended up with!

The journey to embracing my natural curls.

Since 2019, to maintain my curls without magic straight,I have used a wide variety of hair styling products from Korea and abroad.

Left: Attending Premier Orlando, the largest beauty expo in the U.S. (2022)
Right: Hair care section at a U.S. drugstore.

But among all these products, I found myself repeatedly using only a few.

And those werenot expensive professional or salon products,but products that could be 'used easily anytime, without any special skills.' Products that anyone could use easily, that's what they were.

On the other hand, there were many products with a good feel but disappointing because they used harmful ingredients, artificial fragrances, and artificial colorants.

Some of the hair products I have personally tried

So,Based on my own trial and error and experience, I personally developed the Anean Curling-Up Hair Lotion.

Ingredients that are simple, reliable, and easy for anyone to use That's how!

Sagging permed hair,
Frizzy curly hair,
Hair that quickly loses its style after using a curling iron

You don't have to worry anymore.

When you need wave hairstyling,
Just like applying lotion to your skin, Hair lotionJust try applying a single swipe.

Voluminous and luxurious curls like an elegant actress's hair We will create them for you!

Appearance of the August 2026 Cost* pop-up event

3-in-1
Curling-Up Hair Lotion

<Curl resilience> comparison: Before vs. after applying hair lotion to dry hair

I used it after completely drying my hair while shaping the curls.The curls definitely look more defined and have better hold!

The product I used before made my hair too stiff after applying, so I stopped using it, but the hair lotionis not sticky, so it doesn't clump when applied, which I like..

- Supporter Chae*Jung -

<Curl Restoration> Comparison: Before vs. After Applying Hair Lotion

 Amazing! I thought my perm was gone,but the hidden curls came back to life!

Most no-wash hair products are usually very sticky, but this productwas not sticky on my hands at all, which really surprised me.
After using it, when I washed my hands,my hands were not slippery and washed cleanly even without soap.

- Supporter Yoon*Hwa -

<Curl Hold Comparison>: Before vs. After Applying Hair Lotion on Curly Hair

I have very thick and dry natural curly hair.

Since my hair is dyed, it is also damaged,but as soon as I applied the hair lotion, it felt fully moisturized!It was not sticky and finished with a nice, moist feel.

- Supporter Kim*Hye -

<Curl retention> Comparison: Morning vs Evening after applying hair lotion

Even when styled with an Airwrap, the curls completely disappear after just one hour.My hair is thin and lacks strength.

But after applying the hair lotion,The curls lasted all day from morning to evening! Frizzy hair was tamed, and it looked fuller.

It spreads smoothly and melts softly upon touch, so the hair doesn't clump together.

- Supporter Lee* Eun -

Not a curling essence,
Not a curl cream,

Hair mist?
"It feels so light that it seems to disappear quickly."

Hair essence?
"It's sticky and greasy."
Curl cream? Wax?
"It's so thick that it's hard to apply."

But

This is so light
Moisturizing lotionWhat if?

Even without any special expert skills
It's easy to apply.

It doesn't clump or get sticky.
Just swipe it on!

Moisture bomb
Because it's a hair lotion,

Static prevention is a given,

Static comparison before vs after applying hair lotion

Voluminous and hydrated
Experience the curling effect.

Have you ever experienced breakouts on your forehead, jaw, or nape after using hair products?

It could be that the ingredients themselves didn't suit you,

1) Applying too much product
2) Essence or oil that hasn't been absorbed by the hair continuously touches the skin

These can also cause such issues!

Curling-Up Hair Lotionis
The moment it touches your hand

Doesn't it look like a lotion you apply to your face? It's actually a hair lotion!

Spreads smoothly like water,
It doesn't feel sticky.

No clumping,
So you can apply it evenly.

✔️ Easy to control the amount,
✔️ Absorbs quickly.

Even without soap,
Cleans easily with just water!

Left: Curl Cream vs Right: Hair Lotion Comparison

This test compares how heavy and light formulas dissolve in water.
After using the hair lotion, be sure to wash it out with shampoo for hygiene and cleanliness!

When you need hair styling,
Anytime, anywhere!

After showering post-workout, Are you just drying your hair and heading out because you're busy or feeling lazy?

Apply lotion to your face,
And for your hair,Hair lotion,Just try applying it smoothly.

Wave styles are completed so easily!

Commonly used in domestic hair products
Silicone ingredients

In Europe,Banned ingredients Did you know
about this?

Silicone, a high-molecular synthetic substance, is difficult to decompose and causes environmental and ecosystem pollution.

Since 2019, Europe has banned cyclotetrasiloxane in cosmetics. In addition, from 2026, the concentration of cyclosiloxane in leave-on cosmetics will be regulated to less than 0.1% w/w (weight percent).

Without insisting on controversial silicone ingredients, we have created a sufficiently smooth and moisturizing formula.

Silicone-free
Silicone FREE
With hair lotion

Experience light and voluminous curls!

No animal-derived ingredients!
No harmful ingredients!

Full ingredientsEWG GreenGrade

*EWG (Environmental Working Group) tests the safety of cosmetic ingredients and classifies them into grades from 1 to 10. Grades 1-2 are considered safe, 3-6 are moderate, and 7-10 are evaluated as hazardous ingredients.

Unnecessary ingredientsare excluded

Only the essential
Developed with 15 essential ingredients
Gentle recipe

A product is not necessarily better just because it contains more cosmetic ingredients.
We made it simple with reliable raw materials and only the necessary ingredients.

Skin irritation index "0.00"

Safety test completed!

Test period: 2024.1.17 ~ 2024.1.19
Test subjects: 30 people
Testing institution: Dermacle Co., Ltd.

Sensitive scalp and skin Of course, for those who have them,
Pregnant women, mothers, and pet owners As well as
The whole family, regardless of age or gender Great to use.

After searching and searching, I finally found a good curl cream.
The ingredients are gentle and it holds curls well.

- Source: Hwahae Shopping yjyReview by **** -

If you go to bed after applying the product, it might get on your face while tossing and turning.
Even though it's a hair product, I love that the ingredients are mild!

- Source: Hwahae Shopping ChichiReview by *** -

With a blend of hair-specialized oils & extracts,

Styling + Nutritional care at
once!

Everyone knows that argan oil is good for your hair,right?

So

we put it in generously.
Argan oil 20,000ppm

*Argan oil is an oil extracted from the seeds of the argan tree fruit. It has excellent moisturizing properties and contains more than twice the amount of vitamin E compared to olive oil.

It also helps prevent moisture evaporation, protecting damaged hairand providing oil and moisture for shiny and smooth hair.

Argan oil certificate of origin

*Tocopherol contains vitamin E and supplies moisture to the hair, helping with hair shine.

*Vitamin tree(Sea buckthorn) fruit contains 200 times more vitamin C than apples and 5 times more than lemons. It helps with hair production, and vitamin E has a great synergistic effect when used together with vitamin C.

*Chamgalpara is a type of seaweed (green laver) that used to be a nuisance disrupting the marine ecosystem along the coast of Jeju. However, recent research has developed it as a functional cosmetic ingredient, and it is now widely used in cosmetics.

Rich in minerals and alginic acid,it helps to gently care for dry hair.

*Limited to the characteristics of the raw material

Certificate of origin for Chamgalpara extract

Thefragrancethat expresses
the luxurious descriptions of hair products...

But in reality,when it doesn't match my preference,
it can be awkward,
Has this ever happened to you?

So we boldly
excluded fragrance.

What we use every day
Shampoo, treatment, body wash, body lotion, perfume...

If they all have different scents,

Curling-Up Hair Lotionat least
#Unscentedso that

Different scents won't mix with your perfume.
We respect your preferences.

My hair is really thin, but it even holds a hippie perm, so I use it very well.
Because it's unscented, I don't get nauseous from any artificial scent in my hair when I go to work after applying this.
I'm already on my third bottle. I love it so much!

- Source: Naver Smart StoreReview by dear**** -

Sensitive scalp and skin Not only for those who have it,
Pregnant women, moms, and pet owners, as well as
Men and women of all ages, the whole family together, it's great for everyone to use,
making it even more economical.

Produced in clean domestic manufacturing facilities certified with Vegan, CGMP, and ISO, through safety testing and thorough quality control.

Use with confidence.

✔️ Vegan certified manufacturing facility.
✔️ Compliant with Good Manufacturing Practice (GMP) for cosmetics and quality control standards.

Curling-Up Hair Lotion.
Try using it like this.

1. Wave perm/hippie perm/curly hair.
How to style.

1) Spray water on dry hair to make it moist.
It is more effective when applied to wet hair after shampooing.

2) Dispense an appropriate amount of hair lotion onto your palm.
The amount used varies depending on hair length and thickness.

Tip! Try using a small amount first, and if the curls are insufficient or there are frizzy areas, add a bit more.

3) Gently apply along the curls.
Tip! For more defined curls, scrunch from the bottom as you apply.

4) Finish by spraying hair serum.
Achieve even glossier and shinier hair.

2. Hair iron/Airwrap/Dryer.
How to style your hair

1) Use a curling iron, Airwrap, or hair dryer to create wave curls.First, please create the curls.

2) Take an appropriate amount of hair lotion and apply it smoothly.

3) After spraying hair serum to finish, let it air dry.
Tangle-free and moist—long-lasting wavy hair complete!

Frequently Asked Questions

Q. How is Anean Hair Lotion different from curling essence?
A. It is a moisturizing lotion-type hair styling product that maintains the hold of wave curls while excluding silicone and fragrance, leaving a fresh finish without stickiness.

Based on years of experience using various domestic and international hair products, we have developed the optimal formula that anyone can easily use. With no silicone buildup, you can experience much lighter and more voluminous curls.

In addition, only safe ingredients are used,so those with sensitive scalp or skin as well aspregnant women, moms with young children, and pet owners includingmen and women of all ages, the whole family can use it together, making it even more economical.

Q. How is it possible for the perm to come back to life?
A. By providing enough moisture and gently coating the hair with a moisture barrier, the natural curl shape of your perm or wavy hair will reappear.

Q. How much should I apply?
A. It depends on the length, thickness, and styling of your hair. Start with a small amount at first and gradually increase as needed.
For long hair that reaches the chest, divide your hair into two sections, apply an amount about the size of a 100-won coin to one side, then take the same amount and apply it to the other side. For more defined curls, try applying it by scrunching your hair from the bottom up!

Q. Can I apply it before going to bed?
A. For hygiene and cleanliness, we recommend washing it out with shampoo before sleeping. However, don't worry—there is no stickiness or residue left on your pillow after applying the hair lotion!

Q. Does it have heat protection effects?
A. Since it contains argan oil, it helps protect your hair. However, due to the nature of the Reward, applying it after using a curling iron helps fix and maintain the curls.

Hair LotionWhen used together with

Radiance Boosting
Synergy Up!

Hea Serum with

✨Curl-Glow✨
Experience silky hair

2024Hwahae Evaluated by a panel of 200 survey participants

Anean Argan Oil Hair Serum

Applies smoothly97%
Not sticky96%
Absorption satisfaction95%

⭐⭐⭐⭐⭐
Review rating 4.9/5
Over 500 accumulated reviews

(As of September 2024, combined reviews from Smartstore* and Hwa*)

Highly concentrated, highly nourishing

Moroccan argan oil
Contains as much as 50,000ppm

Gently radiant
Creates shiny hair

Voluminous wavesCurlsto
Add a touch of luxuryshine to your hair.

Hair Lotion + Hair Serum Duo

✨Curl-Shine✨
Two ways to create beautiful hair texture

1) Hair Lotion and Hair Serum Mix and apply together.

2) Hair LotionApply first,
then spray directly onto your hair.

A small amount is enough!

Don't use hair oil because it's sticky?

Silicone-free
Silicone FREE

This hair serum is so lightweight!

<Stickiness Test>
Left: Hair oil containing silicone ingredients
Right: Anean Argan Oil Hair Serum without silicone ingredients

Lightweight hair serum, but

For damaged hair texture
Plant-based nourishing ingredients with

richly filled to the brim,

Since it is used in the final step of styling,

Hair serumcontains
a subtle floral fragrance added to it.

Hot and humid weather even in

Luxuriously shiny
Complete your hair texture.

Selected for the 2025 Wadiz Awards
Selected as Super Love Maker in 2026.

With a grateful heart,

Wadizon
the biggest benefitwith
we introduce it.

Motivation and plan for project execution.

"I thought you got a perm!"

That's what people who see me for the first time always say. Like this,You can easily manage your hair with just styling products, without magic straightening or perm. I wanted to introduce this fact to our supporters, so I came to Wadiz.

Based on my experience and trial and error using countless domestic and international hair products, I developed the 'Anean Argan Oil Moisturizing Curling-Up Hair Lotion.' We improved the inconveniences of use so that anyone can easily and conveniently style wavy hair.

Sagging permed hair, frizzy curly hair, hair that quickly loses its shape after using a curling iron—don't worry about it anymore.

Just apply the hair lotion as you would apply lotion to your skin.We will create voluminous and luxurious curls, just like an elegant actress's hair.

The funds raised through Funding will be used for all processes of producing and shipping the Reward. Anean plans to research and develop more diverse hair care products in the future. Thank you for your support!

Scene from the August 2026 Cost* popup event.

Reward shipping information.

• Shipping method: Courier delivery.
• Courier: Korea Post Courier.
• For Jeju Island and remote areas, please also select the additional shipping fee Reward (3,000 KRW).

• If you have any inquiries, you can receive faster assistance by using KakaoTalk for consultation.
  Click here to go directly to the Anean KakaoTalk channel!